Format: PDF
Page Count: 5 (Not Including Cover)
Most people think they have a purpose. What they usually have is a motive wearing a purpose costume, and the difference doesn't show up until something goes wrong. This guide teaches you to tell them apart, then hands you a nine-question worksheet that strips your reasons down to the one that would survive alone.
WHAT'S INSIDE
The Formula and the Six Laws (reference page)
The complete strategy formula with every term defined, plus the concentric ring model showing how the six laws nest inside one another. Each law contains the one before it. Nothing outward is sound if the center is wrong.
The Law of Purpose (two-page guide)
The law itself
Why purpose comes before strategy
The three dimensions
Purpose is built into creation
Purpose → Function → Form
How to tell real purpose from a good reason
Defining Your Purpose (two-page worksheet)
FORMAT
8.5in × 11in, US Letter — prints on standard paper
6 pages, print-ready PDF, designed for handwriting
Law Three of the Six Laws of Strategy
WHO IT'S FOR
Leaders, founders, ministry and nonprofit teams, and anyone who has been busy and productive for a long stretch without being able to say what it was all for. Also useful for organisations writing or rewriting a mission statement — questions 1 through 5 do most of that work.
HOW TO USE IT
Question 5 is the sharp one, and it's the reason to do this on paper rather than in your head. Most people list four or five reasons and discover that only one of them would hold if the others stopped being true. That one is the purpose. The rest were support beams.
WORKS BEST WITH
The Law of Problems and The Law of Solutions, which supply the root cause and chosen solution this law gives a reason to.
Format: PDF
Page Count: 5 (Not Including Cover)
Most people think they have a purpose. What they usually have is a motive wearing a purpose costume, and the difference doesn't show up until something goes wrong. This guide teaches you to tell them apart, then hands you a nine-question worksheet that strips your reasons down to the one that would survive alone.
WHAT'S INSIDE
The Formula and the Six Laws (reference page)
The complete strategy formula with every term defined, plus the concentric ring model showing how the six laws nest inside one another. Each law contains the one before it. Nothing outward is sound if the center is wrong.
The Law of Purpose (two-page guide)
The law itself
Why purpose comes before strategy
The three dimensions
Purpose is built into creation
Purpose → Function → Form
How to tell real purpose from a good reason
Defining Your Purpose (two-page worksheet)
FORMAT
8.5in × 11in, US Letter — prints on standard paper
6 pages, print-ready PDF, designed for handwriting
Law Three of the Six Laws of Strategy
WHO IT'S FOR
Leaders, founders, ministry and nonprofit teams, and anyone who has been busy and productive for a long stretch without being able to say what it was all for. Also useful for organisations writing or rewriting a mission statement — questions 1 through 5 do most of that work.
HOW TO USE IT
Question 5 is the sharp one, and it's the reason to do this on paper rather than in your head. Most people list four or five reasons and discover that only one of them would hold if the others stopped being true. That one is the purpose. The rest were support beams.
WORKS BEST WITH
The Law of Problems and The Law of Solutions, which supply the root cause and chosen solution this law gives a reason to.